Wednesday 9 March 2011

Product Placement

I picked up eight packets of McCoys at the Poundland for snacks on the train home on Saturday and was delighted to see that they still use the correct colours, i.e. cheese and onion = green and salt and vinegar = blue:I did a Fun Online Poll (results now deleted) on this and 51% of people thought that all crisp manufacturers stuck to this simple system, despite the gits at Walkers having swapped over blue and green about ten years ago.

5 comments:

chefdave said...

There's a poundland that opened up near me recently and I have to say it's a fantastic shop.

They have loads of branded products and sell staples like milk at prices that undercut Tescos.

Gordo said...

I agree cheese and onion green and salt and vinegar blue is natural and British. The Walkers unnatural alternative is due to the fact that people in advertising see things differently from normal people.

Mark Wadsworth said...

CD, I've heard of "bread selling like hot cakes" but "selling staples like milk" takes it to a whole 'nother level.

G, I'd boycott Walker's but they make the nicest crisps (apart from these Red Nose flavours, which I'd boycott on principle and they taste awful).

Ross said...

Walkers have had that colour code system for a lot longer than ten years, they've had it for at least as long as I can remember.

Mark Wadsworth said...

R, good point, it appears from Googling around a bit that Walker's maintain that they always used the wrong colours. Surely somebody somewhere has a Winston Smith style smoking gun bit of evidence to prove they are LYING. And if they are telling the truth then they are still LYING - S&V = blue, C&O = green. Those Are The Rules.

Good letter from ten years ago here address the issue.