Our new Hate Figure on top form

I nominated 'Professor' Mike Kelly (of NICE) as the new 'Sir' Liam Donaldson/Deborah Arnott* a couple of days ago, so I now follow his activities with a keen professional interest (lest I have misjudged him).

It would appear not:

"During pregnancy, smoking puts the health of the women and her unborn baby at great risk both in the short and long-term, and small children who are exposed to second-hand smoke are more likely to suffer from respiratory problems," Professor Mike Kelly, Nice director of the centre of public health excellence, said.

"One of our recommendations is for midwives to encourage all pregnant women to have their carbon monoxide levels tested and discuss the results with them. This isn't to penalise them if they have been smoking, but instead will be a useful way to show women that both smoking and passive smoking can lead to having high levels of carbon monoxide in their systems."

* Who must be seething with rage and envy. Until a couple of months ago, nearly every BBC article on the dangers of smoking included a rent-a-quote from her or her husband but this part of the BBC's style guide appears to have been amended.