Wednesday 20 February 2019

Honda Closure

This is something of a follow-up of my previous post about car making but I thought I'd specifically cover Honda.

It's personally sad for me because I worked at the Honda factory last year. Wore the overalls like everyone else. They're a really good bunch of people and they care about what they do and constantly aim to improve quality. I wouldn't hesitate to recommend a Civic or a Type-R based on what I saw.

How much can I share? I never know, but I tend to avoid sharing anything that also isn't out in the public.

First of all, is Brexit a factor? Honda say no. There's people saying Honda are just being polite, but Honda were very much talking about there being an impact of leaving the customs union. If Brexit was the killer factor, why wouldn't they say it? If even no deal would have seriously affected them I think they would have made that threat.

As I said in the other piece, there's a lot of forces affecting car making around the world. But, none of those affected this. There's 3 things that I think are working on this.

  • Japan-EU trade agreement. The explicit reason Japanese car makers set up car factories in Swindon, Sunderland and Derbyshire in the first place was because of tariffs. Make your cars in the UK, you take 10% off. That makes them competitive with the Renaults and Fiats. Tariffs on cars are being phased out and will be something like 5% in 2021 and fall to zero over the next few years.
  • Decline in "car" sales. Overall, car sales are flat. but "car" sales are falling as people are preferring SUVs. The Honda factory in Swindon makes the Civic and Type-R, which are cars, rather than SUVs. Swindon cut 900 jobs 6 years ago because of this.
  • Honda plan to be 2/3rds electric by 2025. This means huge factory investment. You can't just start making electric cars on an existing line. Diesel and petrol cars are on separate lines. Electric needs another line, or maybe they ditch diesel for electric. To fit that needs a factory closure to do the installation, lots of new equipment, retraining and so forth.
Put all that together, and someone figured that there were few advantages making in Swindon rather than Japan. The tariff saving is disappearing, so few financial savings and lots of downsides in investment and having one factory allows them to use the same workforce across multiple lines based on the shift from petrol to electric.

I'd also like to add that in typical media fashion, this is painted as a catastrophe for Swindon. Because all media know is giant factories. I'm not saying it's good, or even not that big a problem, but the factory is 3500 jobs in a town of 105000 jobs, and maybe another 3500 in local supply chain. Swindon has a couple of companies of a similar size: Nationwide and WH Smith. But most of it is SMEs you've never heard of in fields like software, machinery and healthcare. 

11 comments:

Demetrius said...

I suspect a lot of the media hysteria is the "car" thing. It is something most of us know about in that we use them in one form or another. Having been behind the wheel since 1952 I have seen a change or two and there have certainly been changes recently as you say.

Mark Wadsworth said...

Agreed.

The acid test would be, did they shut Swindon plant and expand production elsewhere in the EU? Nope.

What I can't track down is, do Japanese car makers have factories in other EU member states? If they shut those down as well, it's a slam-dunk for "nothing to do with Brexit". If they expand them, then it's fair to at least partially blame Brexit.

Tim Almond said...

Demetrius,

Exactly. We actually export more mechanical and electrical equipment, stuff like JCBs and weird stuff to do things in other processes, than we do cars.

Tim Almond said...

Mark,

No.

Shiney said...

@chaps

Every time I go to my local mfg group meeting business moan "we can't get good skilled labour - somebody needs to do something"

With wage growth up and 'employment' at an all time high in the UK I'd wager that all the other businesses making weird shit (nice one @stig) in Swindon are thinking.... bring it on, lots of lovely skilled people on the market. Unless of course they are a direct subbie to Honda.... even then they've got two years to adjust.

Media (esp the Beeb) are f**king clueless when it comes to economics in general and manufacturing in particular.

Tim Almond said...

Shiney,

"With wage growth up and 'employment' at an all time high in the UK I'd wager that all the other businesses making weird shit (nice one @stig) in Swindon are thinking.... bring it on, lots of lovely skilled people on the market. Unless of course they are a direct subbie to Honda.... even then they've got two years to adjust."

Yeah. There's going to be subcontractors (one in particular makes car seats, that's going to be hard) that go to the wall, but as far as staff go, Honda have an excellent reputation for quality and process improvement. If you're running a factory, they have the sort of culture and values that you want.

Mark Wadsworth said...

TS: "one in particular makes car seats, that's going to be hard)"

They'll struggle to sell hard car seats except to track day boy racers.

Graeme said...

The slightly worrying thing is that Honda appear to have bought into this idea that ICE engines will disappear from the planet around 2040, when there are absolutely no plans as far as I know to increase the availability of charging points sufficient to run any nation's existing fleet of cars, assuming they all go electric

Andrew S. Mooney said...

"I'm not saying it's good, or even not that big a problem, but the factory is 3500 jobs in a town of 105000 jobs, and maybe another 3500 in local supply chain. Swindon has a couple of companies of a similar size: Nationwide and WH Smith. But most of it is SMEs you've never heard of in fields like software, machinery and healthcare."

A problem with that though is that I doubt these "other" industries are much interested in recruiting middle aged car assembly mechanics. I'll bet that Nationwide includes a call centre and W.H. Smith is a distribution centre that is probably pretty sharp as it is as it has to compete with the likes of Amazon. A few thousand jobs here and a few thousand jobs there isn't a problem, but over time it starts to add up to real numbers, right?

Brexit isn't the issue, agreed, but a complete and resolute refusal upon the part of the UK government to fight for the jobs is.

Honda have taken the work back to Japan because their local workforce comes first and some bunch of monkeys in some provincial town in the arse end of the west country ultimately come second. Keep that angle on this move in mind.

Shiney said...

@ASM

"A problem with that though is that I doubt these "other" industries are much interested in recruiting middle aged car assembly mechanics."

As I said (and the @Stig alluded) there are loads of companies in Swindon, and everywhere else in the country, making all sorts of stuff that these guys would be perfect for. And I bet if you took a straw poll from a random sample of 50 of any of them you'd find "shortage of skilled labour" at the top of the list. Plus - how many of the 3,500 are actually assembly bods - I expect more than half work in clerical, admin, support and logistics.

"but a complete and resolute refusal upon the part of the UK government to fight for the jobs is"

I'm interested in why it is you think any of the government's business? And what they should fight with?

Robin Smith said...

Yup, Honda, the most reliable cars. But they got a whole lot of protectionism. So good riddance. All else being equal, the nation will be better off the more protection we get rid of. In spite of the poor few who need to re-employ in the transition. So let's support them from our own pockets, in the hope they will do the same for us as we move to a free market.